If you want to work on your art, work on your life.
If writers were good businessmen, they’d have too much sense to be writers.
It is the mark of an educated mind to be able to entertain a thought without accepting it.
Several excuses are always less convincing than one.
Perpetual optimism is a force multiplier.
What you do speaks so loud that I cannot hear what you say.
People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I’m actually as proud of the things we [Apple] haven’t done as the things I have done. Innovation is saying no to 1,000 things.
When you find yourself on the side of the majority, it’s time to stop and reconsider.
The minute you settle for less than you deserve, you get even less than you settled for.
Life is so complex, and events and circumstances change so fast, that setting a target is mostly guesswork. A year after it has been set, a target is, in most cases, just an arbitrary number—either so easy to reach as to be meaningless or so challenging that people must take shortcuts to meet the number, actions that will hurt the company in the long run.